THE CAMPAIGN
PERRIER HOT AIR BALLOONS
THE COMMERCIAL UNVEILS THE EXTRAORDINARY CONTENT OF A BOTTLE OF PERRIER !
What actually hides inside a bottle of PERRIER? As unimaginable and unexpected as it may seem, inside of it, you will find: sexy girls, lions, a brass band, waiters, crazy fireworks and much more... It is about time someone tells us about it! That is exactly what the latest PERRIER® commercial has set out to do.
COMMERCIAL
Every single bottle is brimful of carbonated natural mineral water from a natural spring, mixed with a concentrate of eccentricity! The latest PERRIER® commercial is the creative demonstration of this concentrate. It is the representation of all the sensations that overwhelm us, when we drink it, and all the feelings that strike us, when we look at it.
EACH BALLOON REPRESENTS A SPECIAL FEATURE OF PERRIER
WAITERS
Because you cannot say PERRIER without saying sidewalk café.
A FANFARE
To set the pace and strike a peculiar cord.
SEXY GIRLS
Of flirtatious nature.
THE LION
A nacelle carrying THE LION from a past French very famous PERRIER® commercial by Jean-Paul Goude,
CLUBBERS
Because PERRIER can fire up any party,
CRAZY FIREWORKS
To illustrate the explosion that occurs in your mouth, when you drink a PERRIER.
A TENNIS REFEREE
Because PERRIER is the «official water of ROLAND GARROS».